LaVilla’s Progress Furniture Company

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Climb the stairs and see there’s more missing than remains of 318 Broad Street. Bernie would tell you, at Progress Furniture Company, 80 years ago, “Buy or Sell…We Treat You Well.” His father was one of two Romanian Jewish immigrants in Jacksonville named Isador Moskovitz. This collapsing commercial building provides a microcosm of decimated and mostly vanished LaVilla. A thistle blooms in bricks near the roof.

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