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First JaxPsychoGeo story of 2021. The photographer John Margolies made Gary’s Ice Cream famous. But who was Gary? Why can nobody remember? And what happened to him? What was Margolies after, driving more than 100,000 miles to take pictures of places like Slappey’s Town of Ghent Motel, the Beaches Drive-In and Gary’s? And why does history care about ice cream?

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The story of French explorer Jean Ribault’s column claims four centuries of pagan revelries, from the Timucuan Indians to Sandalwood High School students. Though much of the fact is fiction, truth obtains in the myth, like the artifacts in Ribault’s recently discovered shipwreck, from first kisses to suicide to Ribault’s execution on the beach.